2018 Honda Odyssey “Keep the Peace” Marketing Campaign Emphasizes Family-Oriented Features

The new 2018 Honda Odyssey “Keep the Peace” campaign is dedicated to showing the benefits of the Odyssey’s innovative, family-oriented features and its smart design.

The “Keep the Peace” ad starts as a battle between two giant monsters and the two soldiers trying to stop them from destroying the city. As the soldier sends a shock through the Earth that breaks it apart and separates the monsters, the scene changes to a mom using the Odyssey’s Magic Slide feature to separate her kids and stop them from fighting over a toy.

2018 Honda Odyssey “Keep the Peace” campaignThe series of ads will focus on a variety of family activities and how the unique features of the Odyssey make them more fun and easy to use for the whole family. Premiering during the NHL and NBA finals and showing in the advertisements for family movies like Despicable Me 3 and Cars 3, the ads will also focus on the Odyssey’s 4G LTE Wi-Fi, CabinWatch™ and CabinTalk™, the advanced rear seat entertainment system, and much more. There will also be an ad in Spanish that demonstrates these features.

For more information on the 2018 Honda Odyssey, give us a call today at Floyd Traylor Honda!

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